Karin Fagetti

Curiosity is the elixir of life

Karin has been working in the field of communication for more than 20 years. Previously as a journalist and author, later in corporate communications, in change projects and as a communications consultant and management team member in an agency. Today, she applies her experiences to complex change projects, while also taking political aspects into account.

Her strengths include strategic and conceptual thinking, procedures, idea development and storytelling as well as issue management. She is pragmatic, networked, foresighted and an interconnected thinker.

And by the way:

  • She has stamina when jogging and otherwise

  • Feels good on and in the water

  • Listens to Spotify through a great variety of genres and likes to sing along

  • Follows politics and business in the media and in podcasts

  • Won’t work without morning coffee

  • Works as a volunteer

  • “There is nothing good unless you do it.” – her favorite quote.

Expertise

  • Analysis + Consulting

    Strategies, Communication Concepts
    Workshops on CI and Brand Development
    Public Relations
    Issues and Reputation Management
    Change Communications
    Public Affairs

  • Concept + Creation

    Idea Development and Storytelling, Branding,
    Development of Corporate Identity and Corporate Design

  • Organization + Implementation

    Management of complex projects and implementation of products like websites, digital advertising, Spots and Films, Annual and Business Reports, Brochures, Flyers, Corporate Print, Media Relations

  • Control + Development

    Brand development, SEO, Google Analytics, Definition of KPIs, Workshops

Milestones

  • Stay in Russia after the collapse of the Soviet Union in 1994

  • CAS Management and Communication, University of St.Gallen

  • Author “Glücksfall Alter” together with Prof. em. Peter Gross University of St. Gallen, Verlag Herder, 1st edition 2008, 3rd edition 2011

  • Management Consulting

  • Re-branding in the healthcare sector with workshops: Development of corporate identity and corporate design.

  • Consulting, design and implementation of political campaigns at cantonal and national level

  • Concept and campaign development in the field of tourism and location promotion

  • Political consulting

Project experiences

  • Kanton St.Gallen

  • Forel Klinik AG

  • FDP Frauen Schweiz

  • Lässer AG

  • Communities, clubs and associations

  • Lech Zürs Tourismus

  • Burg Hotel Lech

  • Region Toggenburg

  • Sitag AG

  • Hornbach

  • Tourism Baden-Württemberg

  • Universitätsspital Zürich

  • Gemeinnützige Gesellschaft Kanton St.Gallen (GGK)

  • Internationale Regierungskommission Alpenrhein (IRKA)

  • Kanton Appenzell Ausserrhoden

  • Kanton Thurgau

  • Economiesuisse

  • Politics